- If you’re a leader wanting to tackle problems, you really have to dig deep into your industry.
- No campaign can be launched without having key measurements for success.
- Make sure your content really speaks to the people that you’re targeting on social.
- Break through the sea of sameness and show your consumers the value and the uniqueness of your brand.
- Data is the new currency; ask yourself, what is it telling me? What’s the noise, what’s relevant, and what insights help you to connect with your consumers in a unique creative process.
- The future is abstract. Now is real. Now is on fire!